How To Dig Google Adsense Gold: Part 2 of 15 (Custom Report)

In this second part of the "How To Dig Google AdSense Gold" guide, we'll discuss custom reports and how they can use to your advantage. Custom reports for Google AdSense is a pretty common known feature but do we really know what it is? After all it gives you the opportunity to track everything from ad units to impressions and even data over time accumulated and right to your mailbox. Used wisely with Google AdSense custom reports can increase your cash by telling you exactly what is going on and when it's going on. Not to mention eliminating the hustle of checking your Google account in order to track your earnings let's say per week.

Getting Started

Log into your google adsense account. And go to the "advanced reports" under the "reports" tab. There choose the settings you want your new report to be and press "Display Report". There on the right middle side there should be a box and enter your new custom report name and press save. Now keep in mind that whatever settings you had on to show the report are the ones that it's going to use. From there you can go to the "report manager" tab, under "reports" yet again, and there you can change the frequency say weekly, monthly whatever you feel like. Here also you can choose the email it shall be sent to, and the google adsense folks did us one even better you can choose which format the report will be in CVS or CVS-EXCEL. That's it you are all done but what do you do with this new found knowledge? Well read on …

Let's Play Diary Keeper

Custom reporting isn't just a sport or just a way to get your weekly earnings it's much better than that. I am going to show you a method I use to keep tract of things going on in my many all about Google adsense campaigns. First create a folder on your computer. Name it "Google AdSense Log" or something close. Next inside the folder name a new folder with a weekly name say "Sept-14-to-21" this way you know what time frame it is. Next go inside the folder and in there save a text file, but not just any normal text file I want you to put in all the details of your Google AdSense ad units. From color to placement everything covered in my channels article . Now that you know what time frame and what the ads you are you know everything about what you did with your Google AdSense units. Save that file to that corresponding folder. And at the end of the week save the CVS file you get to that folder. This way you not only have what you did but the fruits of your labor as well. You can use this for a month each time creating anew folder for a new week to see with things you tried worked best. Now this assumes you don't change your Google AdSense ad units during the weeks, and just wait for a new week to try something new. At the end of the month you can decide which methods worked to bring you more revenue. This is just one of the many ways you can use Google AdSense custom reporting to your advantage.


Many of us have experienced events when our Google AdSense revenue either jumps up really high or goes to zip. We stand mouth wide wondering what we did wrong or right. Well with custom reporting you can see just that. If you use them right and keep up with teach week you can see exactly what you did or what one of your visitors did to bring about such a change.

Good Investments

Using google adsense custom reports will give you all the previously stated advantages but there is more. How many of you have thought about selling your websites? Say it's getting to hard to keep up with, or you don't have enough time anymore. Well think about your custom reports and being used as proof of the kind of Google AdSense earnings a potential client will. After all they stay in your Google AdSense account so you have proof that those really are the correct stats of your ad units. Adding just one more thing to entice your buyers.

Thank You

I am a Commerce, Computer and Law graduate. I am running my own IT Company since 1993. I like to Read, explore Hindu Sanskruti, Travelling and Riding/Driving.

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